The Hell Pizza ad is very attractive because it gives the consumers an abnormal impression about pizza. In this modern society, it is hard to satisfy the consumers with common goods. In this ad, Hell Pizza uses black package to provide a gloomy atmosphere. In my opinion, people who familiar with red pizza package would feel interested in this idea.
Although the package is weird in appearance, it still delivers information about the taste of the pizza. Whenever we see its package, we consider the pizza is hot and spicy. Due to the blue and white fire on the box, Hell Pizza successfully attracts our attention.
It is interesting to find special ads on the Internet. We can not only enjoy inventors’ creative but also try to find out the metaphor. I am glad to do this job.
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